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The Radio Network stations
Newstalk ZB is Hawke’s Bay’s premier source of news and information.
Broadcasting on 1278 AM, Newstalk ZB reaches 13,200 Hawke’s Bay
people each week and around 420,000 people nationally. Our listeners
are information seekers over the age of 35 and predominately in the
upper socio economic groups. They are business owners and decision
makers, and large purchases of household goods and big-ticket items.
If your business is targeting this very active and influential customer
group, you need to be heard on Hawke’s Bay’s Newstalk ZB.
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Classic Hits is Hawke’s Bay’s premier adult music station. Broadcasting
on 89.5 FM, Classic Hits reaches over 20,000 Hawke’s Bay people each
week. Playing only the great songs from the 80s 90s and now,
Classic Hits is the one station everyone can agree on.
Appealing to 25-55 year olds, family oriented, middle New Zealanders
– the Classic Hits audience is rich with household shoppers and
represent a major consumer group. Classic Hits is Hawke’s Bay’s
number one local radio station.
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Easy Mix is a distinctly female focused and refreshing radio
environment playing an easy mix of songs that connect with your life….
it feels good! With intelligent ‘infotainment’ that reflects the aspirations
and lifestyle of our listeners, Easy Mix offers advertisers a
unique platform to speak directly to an influential audience that demands
consumerism. Whether they are working professionals, mothers
supporting family and kids, upwardly mobile women living the fashion trends
and experiences of modern life, this target audience is a
very active consumer group.
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Three decades ago, a bunch of radio pirates ignored government
warnings and started broadcasting illegally aboard the Tiri on the
Hauraki Gulf. Since then, Radio Hauraki has become an institution
broadcasting across the country – and in Hawke’s Bay on 99.9 FM.
Radio Hauraki is New Zealand’s original classic rock station
showcasing the rock anthems, from U2, The Rolling Stones, Pink Floyd,
Coldplay, and many more. Typically 25-50 years old males, Hauraki
listeners come from a broad cross-section of society,
spending their money on everything from household furniture
and consumables to sports and entertainment.
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Coast 1530 AM is timeless music by timeless artists. Coast plays
the songs that have stood the test of time and provides the ultimate
'emotional' listening experience. Coast targets the 40-59 age group
- the people we typically call the "Baby Boomers". With ad breaks
lasting no long than 60 seconds, Coast provides the perfect
un-cluttered environment to deliver your message to this
highly desirable and commercially responsive group.
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Radio Sport is New Zealand's only totally dedicated sports network.
Covering rugby, cricket, league, soccer, basketball, netball and much
more - Radio Sport is quite simply, everything to do with sport.
Radio Sport is in Hawke’s Bay on 1125 AM and reaches over 209,000
listeners on a national level every week. The fans are hungry for
credible, informative, entertaining sports coverage and Radio Sport
always delivers. Homeowners, business professionals, the trades -
from white collar to blue, you'll target them all on Radio Sport.
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ZM is New Zealand's young adult music station playing only the
best of Today's Hit Music. ZM streams on line and broadcasts to urban
Hawke’s Bay on 95.9 FM and in Wairoa on 99.7 FM. ZM listeners
are busy lifestylers in the mid to high socio economic groups.
From young professionals to young couples with families, this
group is socially active and big on entertainment. Typically 18-39
with high disposable incomes, the ZM audience are early adopters,
brand conscious and up with the times. Spontaneous, energetic and
interactive, with the hottest contests, the latest promotions
and only today's best music - you need ZM.
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FLAVA is Hawke’s Bay’s home of Hip Hop and RnB music. FLAVA will
help your business realise the potential and power of the Urban
Consumer. Urban is a recognised radio term that describes the City -
(Caucasian, Maori, and Pacific Island) people who identify with a
metropolitan and cosmopolitan culture. The Urban listener is under 35
and spends their money on a variety of activities and goods including:
music, concerts, sports, events, cars, clothing, movies, food and
games. Advertising on FLAVA will get you in front of this hard to target
audience which is under represented by mainstream media. These are
new ears for your product or service.
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